"Our stores are walk-in closets filled with treasures! To step into one of them is to step into a part of the Monki World: the strange Forgotten Forest, the bio-hazardous City of Oil and Steel or the magical Sea of Scallops".
Monki is a Swedish brand but I was actually told that they have stores in London too! (YAY!) Everything about their brand is stunning & visually appealing. Even their website graphics are innovative & adorned with beautiful illustrations. They also have a super uber cool magazine, you can read the current & past issues here.
"Monki is both a way of doing life and doing fashion. Monki is a store concept and a fashion brand. The stores are a part of a Monki world that constantly tells new stories. The clothes have a style that represents personality and independence, an alternative that’s full of dreams".
They are my new favourite brand & Swedish obsession! To shop Monki online click here.
Monki magazine! (Above & below)
I bought the chunky knit scarf (featured above).